PHOTOGRAPHY | VIDEO | BRANDING 

Valley Art Therapy

A combined photo and video branding session created to build a warm, professional content library for Valley Art Therapy’s online presence.

Context

Valley Art Therapy needed updated visual content that better reflected the calm, supportive nature of the practice across website and social media.

The goal was to create a cohesive library of imagery and video that showcased the team, environment, and therapeutic experience in an authentic way.

Approach

The session was designed to balance clinical professionalism with human connection.

Alongside staff portraits and team imagery, focus was placed on candid interaction, treatment moments, and natural clinic flow to communicate a welcoming and grounded atmosphere.

Light cinematic video coverage was captured throughout to complement the photography and support ongoing marketing needs.

Process

Pre-production included a phone consultation to align on goals and shoot direction, followed by a branding prep guide covering wardrobe, expectations, and visual planning.

As the sole creator, I directed all posing and interactions on-site while capturing staff portraits, team images, candid service moments, and environmental details within the clinic.

Photo and video were produced simultaneously, including short-form b-roll and reel-ready content for web and social use.

All editing and post-production were completed to ensure a cohesive final brand library.

Outcome

The final deliverables include a polished photo gallery, cinematic short-form video clips, and web-ready marketing assets.

The content now provides Valley Art Therapy with a consistent visual identity that communicates both professionalism and a calm, supportive client experience.